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Home » E-Mail Marketing, PPC

Email marketing without an email list (super PPC technique)

Submitted by admin on Saturday, 13 December 2008No Comment

I don’t know why I’m sharing this technique, maybe I’ll delete this post later. I’ve tested several offers and some have worked out well and making a profit, but the really good results I had are with email list building, aka getting new subscribers for newsletters.

But let’s assume you only want to make money and don’t want to bother with email lists.

So how can you do email marketing without having a email list or even having to send a single email?

Simple, use AdWords!

How?

Create a campaign for the content network and target only email services, of which the most important is gmail.com.

There’s only one problem: Gmail can not be specifically targeted as a placement, and this is very bad as it is the only service that yields the highest return. Mail.com and other smaller services can be selected as placements and are quite good, but if you want to have the highest ROI and you’re not lazy, do the following:

Let’s say you’re marketing something related to photography (online photo printing, cameras, etc.).

Find the photography sites with the most traffic which have a newsletter. Subscribe to all of them. After you’ve got the first email, scan it for the most repetitive keywords. These are the keywords you’ll use for your campaign (nice-tips: I also used the same free offer as them to get more subscribers, for example some free coupons or small ebook).

When you receive more of their emails, repeat that. You’ll get loads of keywords in time.

What we’re doing here is targeting the other subscribers of their newsletters, so that when they receive an email from their favorite photography site, they see your ad right besides it (Gmail). Also, we’re hoping that other users of the mail service also receive emails containing these keywords, which is very likely to happen.

That’s about all I have to say, the rest is details which you have to figure out by yourself.

Now, if you liked this post, share or vote for it on Digg, Sphinn or whatever. I really wanna see tens of thousands of visitors per day in my stats.

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